In 2011, abercrombie kids, the line of clothing Abercrombie & Fitch targets towards young people aged 7-15, advertised a swimsuit top called “Ashley.” I was described as a “push up triangle” top, which is essentially a padded, push-up bikini top (designed to push breasts up and out, drawing attention to them). Due to controversy over the garment, the company removed the phrase “push up” on the website, even though they continued to sell the bikini top, and the top continued to be padded and push-up
This is a print ad for a new Adidas basketball shoe. Adidas, which is based in Germany, is the second-largest sportswear manufacturer in the world and has been producing basketball sneakers in America since the 1960s. The advertisement portrays an African American male in athletic gear crouched on an outdoor basketball court, with his inner monologue printed in graffiti-inspired typeface just beneath.
LowLow, a UK-based low calorie cheese producer, created this satirical advertisement, "Adland Gal" which parodies three female archetypes in diet commercials: the smug gal, the ditzy gal, and the muffin gal. The smug gal munches on celery sticks and crackers to blissfully fit into her tight jeans. The ditzy gal prances around, yogurt in hand. The muffin gal obsesses about her weight while being haunted throughout the day by desserts she must resist. The video ends by asking viewers if they are tired of clichés.
This commercial is for Reebok's athletic shoe –Answer IX –that was released in 2005 and endorsed by NBA All-Star Allen Iverson. It depicts a shirtless Iverson before a game, and highlights the many injuries endured by the player throughout his career. The commercial ends with an announcer proclaiming, “This Guy is a Warrior”, and Iverson asserting that it is, “Time to go to work.”
This commercial for Allstate Auto Insurance is part of their “Mayhem” advertising campaign. Driving a pink van and wearing pink sunglasses, actor Dean Winters declares, “I am a teenage girl.” When he is "emotionally compromised," by something he is told on his cell phone by his “BFF”, the driver crashes the pink van into another car before driving off. With Allstate, he says, "you can save money and be protected from mayhem like me."