Media tagged Working/Lower Class

Levi's - Will Work

about

In July 2012, Levi Strauss, a clothing company that specializes in jeans, launched an ad campaign called "Go Forth" that targets their youth audience. This ad depicts a male model, sprawled on a bed of grass, covering his face with his arm. He is decked out in dust-crusted Levi-wear, as if he had just fallen. The ad is overlaid with text: "WILL WORK FOR BETTER TIMES."

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Louisville Flood

About

In early January 1937, the Ohio River began to flood. By the end of the month, more than seventy percent of Louisville, Kentucky was under water. Thousands of people were displaced from their homes, businesses were destroyed, and the geography of the city permanently shifted east, outside of the flood plain. In this photograph, taken by Margaret Bourke-White for Time magazine, a line of displaced people--adults and children, all of them Black--wait in line for food and dry clothing in front of an enormous billboard. In a terrible irony, the billboard depicts an idealized American family driving through a bucolic Midwestern scene beneath the words, "World's Highest Standard of Living." Over time, Bourke-White's photo has been used to represent the wealth disparity and precarious socio-economic conditions of the Great Depression.

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Norma Rae

About

Norma Rae is a 1979 film about a woman in a small town in North Carolina who is fired from her job in a textile factory after she tries to organize a labor union. The film is based on the true story of union organizer named Crystal Lee Sutton. This scene, in which Norma Rae gains the support and solidarity of her co-workers, was a turning point in the movie and in Sutton’s real life. Sally Field, who plays Norma Rae, won the Academy Award for Best Actress for her portrayal.

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Roles of Latinas in Movies

About

This poster advertises the New York Latino Film Festival. It features an infographic depicting the kinds of jobs Latina characters have in movies to demonstrate the frequency with which they appear as maids, as opposed to other professions. The tag line of the poster reads, "Films and Movies. Come See the Difference." At the very bottom of the poster are the logos of the various sponsors of the film festival.

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Teen Mom-Season 3 Trailer

About

Teen Mom is a reality television show that first aired on MTV in 2009. It follows the lives of four teenage girls – who were originally featured on the show 16 and Pregnant – in the years following the birth of their children. The struggles of teen parenthood are portrayed by documenting their evolving and challenging relationships with family, the fathers of the children and other boys.

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